For Participants

You can buy healthy foods, including fresh fruits and vegetables, with your Foodsmart Foodcard at the following grocery stores:

San Diego County

Albertson’s

• 720 3rd Avenue, Chula Vista, CA 91910
• 655 14th Street, San Diego, CA 92101
• 7090 Broadway, Lemon Grove, CA 91945
• 543 Sweetwater Road, Spring Valley, CA 91977
• 9831 Campo Road, Spring Valley, CA 91977
• 2899 Jamacha Road, El Cajon, CA 92019
• 8920 Fletcher Parkway, La Mesa, CA 91942
• 8650 Lake Murray Blvd., San Diego, CA 92119
• 9560 Winter Gardens Blvd., Lakeside, CA 92040
• 1608 Broadway, El Cajon, CA 92021
• 12475 Rancho Bernardo Rd, San Diego, CA 92128
• 1570 W Valley Pkwy, Escondido, CA 92029
• 1571 San Elijo Rd S, San Marcos, CA 92078
• 151 Woodland Pkwy, San Marcos, CA 92069
• 1509 E Valley Pkwy, Escondido, CA 92027
• 1459 Main St, Ramona, CA 92065
• 1929 W San Marcos Blvd, San Marcos, CA 92078

Food 4 Less

• 660 Palomar Street, Chula Vista, CA 91911
• 1320 E 30th Street, National City, CA 91950
• 312 Euclid Street, San Diego, CA 92114
• 7420 Broadway, Lemon Grove, CA 91945
• 5957 University Avenue, San Diego, CA 92115
• 7730 Hazard Center Drive, San Diego, CA 92108
• 4995 Shawline Street, San Diego, CA 92111
• 9430 Cuyamaca Street, Santee, CA 92071
• 444 Broadway, El Cajon, CA 92021
• 644 N Broadway, Escondido, CA 92025
• 500 Hacienda Drive, Vista, CA 92083

Ralph’s

• 659 E Palomar Street, Chula Vista, CA 91911
• 780 Otay Lakes Road, Chula Vista, CA 91910
• 2652 Jamacha Road, El Cajon, CA 92019
• 6670 Montezuma Road, San Diego, CA 92115
• 5680 Mission Center Road, San Diego, CA 92108
• 1020 University Avenue, San Diego, CA 92103
• 1666 Rosecrans Street, San Diego, CA 92106
• 3345 Sports Arena Blvd., San Diego, CA 92110
• 5680 Mission Center Road, San Diego, CA 92108
• 4315 Mission Blvd., San Diego, CA 92109
• 3011 Alta View Drove, San Diego, CA 92139
• 8657 Villa La Jolla Drive, La Jolla, CA 92037
• 3455 Del Mar Heights Road, San Diego, CA 92130
• 11875 Carmel Mountain Road, San Diego, CA 92128
• 10525 4S Commons Drive, San Diego, CA 92127
• 125 N El Camino Rea, Encinitas, CA 92024
• 101 G Street, San Diego, CA 92101
• 306 S Twin Oaks Valley Rd, San Marcos, CA 92078
• 2417 E Valley Pkwy, Escondido, CA 92027
• 7140 Avenida Encinas, Carlsbad, CA 92011
• 101 Old Grove Rd, Oceanside, CA 92057

Vons

• 665 Saturn Blvd., San Diego, CA 92154
• 4404 Bonita Road, Bonita, CA 91902
• 868 Orange Avenue, Coronado, CA 92118
• 2495 Truxtun Road, Bldg. 28, San Diego, CA 92106
• 3645 Midway Drive, San Diego, CA 92110
• 515 W Washington Street, San Diego, CA 92103
• 4145 30th Street, San Diego, CA 92104
• 3610 Adams Avenue, San Diego, CA 92116
• 6155 El Cajon Blvd, San Diego, CA 92115
• 8011 University Avenue, La Mesa, CA 91942
• 5630 Lake Murray Blvd., La Mesa, CA 91942
• 6555 Mission Gorge Road, San Diego, CA 92120
• 3550 Murphy Canyon Road, San Diego, CA 92123
• 10460 Clairemont Mesa Road, San Diego, CA 92124
• 5555 Balboa Avenue, San Diego, CA 92111
• 1702 Garnet Avenue, San Diego, CA 92109
• 4725 Clairemont Drive, San Diego, CA 92117
• 3993 Governor Drive, San Diego, CA 92122
• 7788 Regents Drive, San Diego, CA 92122
• 8310 Mira Mesa Blvd, San Diego, CA 92126
• 10675 Scripps Poway Pkwy, San Diego, CA 92131
• 665 Saturn Blvd, San Diego, CA 92154
• 7895 Highlands Village Pl, San Diego, CA 92129
• 10016 Scripps Ranch Blvd, San Diego, CA 92131
• 620 Dennery Rd, San Diego, CA 92154
• 13255 Black Mountain Rd, San Diego, CA 92129
• 11986 Bernardo Plaza Dr, San Diego, CA 92128
• 4627 Carmel Mountain Rd, San Diego, CA 92130
• 931 Lomas Santa Fe Dr, Solana Beach, CA 92075
• 7544 Girard Ave, La Jolla, CA 92037
• 9643 Mission Gorge Rd, Santee, CA 92071
• 453 Santa Fe Dr, Encinitas, CA 92024
• 351 W Felicita Ave, Escondido, CA 92025
• 1201 Avocado Ave, El Cajon, CA 92020
•  262 N El Camino Real, Encinitas, CA 92024
• 2345 E Valley Pkwy, Escondido, CA 92027
• 1745 Eastlake Pkwy, Chula Vista, CA 91915
• 2250 Otay Lakes Rd, Chula Vista, CA 91915
• 895 Highlands Village Pl, San Diego, CA 92129
• 10675 Scripps Poway Pkwy, San Diego, CA 92131
• 1000 W El Norte Pkwy, Escondido, CA 92026
• 330 W El Norte Pkwy, Escondido, CA 92026
• 10016 Scripps Ranch Blvd, San Diego, CA 92131
• 13255 Black Mountain Rd, San Diego, CA 92129
• 3610 Adams Ave, San Diego, CA 92116
• 3439 Via Montebello, Carlsbad, CA 92009
• 4627 Carmel Mountain Rd, San Diego, CA 92130
• 6951 El Camino Real, Carlsbad, CA 92009
• 2495 Truxtun Rd Bldg 28, San Diego, CA 92106

Walmart

• 710 Dennery Road, San Diego, CA 92154
• 575 Saturn Blvd., San Diego, CA 92154
• 1150 Broadway, Chula Vista, CA 91911
• 1360 East Lake Parkway, Chula Vista, CA 91915
• 875 E H Street, Chula Vista, CA 91910
• 75 Broadway, Chula Vista, CA 91910
• 1200 Highland Avenue, National City, CA 91950
• 2121 Imperial Avenue, San Diego, CA 92102
• 3412 College Avenue, San Diego, CA 92115
• 5500 Grossmont Center, La Mesa, CA 91942
• 3382 Murphy Canyon Road, San Diego, CA 92123
• 4840 Shawline Street, San Diego, CA 92111
• 170 Town Center Parkway, Santee, CA 92071
• 13487 Camino Canada, El Cajon, CA 92021
• 605 Fletcher Parkway, El Cajon, CA 92020
• 13425 Community Rd, Poway, CA 92064
• 8810 Grossmont Blvd, La Mesa, CA 91942
• 732 Center Dr, San Marcos, CA 92069
•  605 Fletcher Pkwy, El Cajon, CA 92020
• 1550 Leucadia Blvd, Encinitas, CA 92024
• 1330 E Grand Ave, Escondido, CA 92027
• 1800 University Dr, Vista, CA 92083
• 300 N 2nd St, El Cajon, CA 92021
• 94 College Ave, San Diego, CA 92115
• 3405 Marron Rd, Oceanside, CA 92056
• 2100 Vista Way, Oceanside, CA 92054

A variety of healthy foods, including fresh fruits and vegetables, qualify for purchase with your Foodsmart Foodcard, including:

• Any variety of fresh, whole or cut, fruits and vegetables
• Bagged fruits and vegetables
• Bagged or packaged salad mixtures
• Garlic, onion, ginger, jalapenos, peppers, and chilies
• Canned fruits and vegetables
• Frozen fruits and vegetables
• Nuts, seeds, beans, and legumes
• Whole grains, such as oats, brown rice, quinoa, and whole wheat bread

Recipes and information about healthy eating: https://eatfresh.org/find-a-recipe.

How to select, store, and cook with different fruits and vegetables: https://ucsdcommunityhealth.org/work/eat-ca/.

• This website also lists the fruits and vegetables that are in season each month. You can save money by buying fruits and vegetables that are in season.

Foodsmart has a blog with many articles that provide recipes and tips for healthy eating.

• You can find it here: https://www.foodsmart.com/blog.
• Additional resources can be found here: https://zipongosupport.zendesk.com/hc/en-us/sections/7052235436819-UCSD-Mas-Fresco-Plus-Foodsmart-foodcard-program

The University of California San Diego is expanding the existing ¡Más Fresco! More Fresh Nutrition Incentive program. The expanded program, known as ¡Más Fresco! Plus, provides community members who are experiencing health disparities, including food insecurity and diet-related chronic disease, with a Foodsmart Foodcard. The Foodsmart Foodcard is a special debit card that can be used at participating grocery stores across San Diego County to purchase healthy foods, including fresh fruits and vegetables. Each month, for 12 months, $50 will be added to your Foodsmart Foodcard.

To reach out to community members across San Diego County, we are partnering with community-based organizations to help us promote ¡Más Fresco! Plus.

This program is part of a University of California San Diego research study that aims to learn how nutrition incentives provided through ¡Más Fresco! Plus affect access to healthy foods, and how they help people consume more fruits and vegetables for better health.

The goal of ¡Más Fresco! Plus is to increase access to and consumption of healthy foods, including fresh fruits and vegetables, among community members who are experiencing health disparities, including food insecurity and diet-related chronic disease, while at the same time improving nutrition and health status among program participants.

• 18 years of age or older
• Referred by a San Diego County community-based organization that has determined that you could benefit from increased access to and consumption of healthy foods, including fruits and vegetables
• One participant per household
• Live in San Diego County
• Have not previously participated in the ¡Más Fresco! Plus program

¡Más Fresco! Plus is different from the existing ¡Más Fresco! More Fresh Nutrition Incentive program in that it does not require you to be enrolled in CalFresh in order to receive benefits.

1. Receive a referral for enrollment from a San Diego County community-based organization.
2. Enroll online at www.masfrescopluscard.org.
3. If you need assistance with enrolling online, please contact ¡Más Fresco! Plus at 888-315-6602 or by email at masfrescoplus@health.ucsd.edu, and a ¡Más Fresco! Plus staff member will help you enroll in the program.
4. Complete the online enrollment process.

The funding available for this program enables us to provide benefits to a certain number of community members at a time. Once we reach the maximum number of participants, all funding for this benefit will have been fully allocated and no additional enrollments will be accepted. If you should have any questions about ¡Más Fresco! Plus, please contact us at 888-315-6602 or by email at masfrescoplus@health.ucsd.edu.

Once you complete the online enrollment process, you will be contacted by the Mas Fresco Plus staff to verify your mailing address. After your address is verified, your Foodsmart Foodcard will arrive in the mail within 3 weeks. The mail will come from Foodsmart as the sender.

Additionally, you may have the opportunity to participate in two surveys – one during enrollment and a follow-up survey 6-months following enrollment. These surveys will help us better understand how ¡Más Fresco! Plus may help participants access and eat healthy foods, including fruits and vegetables, to improve health. Each survey will take approximately 10-15 minutes to complete. Participation in the surveys is voluntary.

Step 1—Activate your Foodsmart Foodcard

•  Call: 1-844-366-3487

NOTE: You only have to activate your Foodsmart Foodcard once. In order to activate your Foodsmart Foodcard, you’ll need to provide the following information:

• Card number
• Activation code (your five digit zip code)

Step 2—Set up your Member Portal

• Contact Foodsmart Support at (415) 800-2311 for help setting up your Foodsmart Foodcard Member Portal.
• Once you’ve set up your Member Portal, you will have the ability to check your available card balance and transaction history.

Step 3—Shop for healthy foods, including fresh fruits and vegetables

Visit a participating retailer and purchase eligible foods with your Foodsmart Foodcard.

Step 4—Check out

• The cashier will ring up your total groceries and tell you the total amount due.
• Present your Foodsmart Foodcard before your other forms of payment to pay for your eligible grocery items.
• The cashier will process your Foodsmart Foodcard payment.
• The eligible items will be covered by your available Foodsmart Foodcard balance.

Step 5—Pay for the rest

You’ll need to use another payment method to purchase ineligible items or pay for any remaining balance for eligible food items that exceeds the balance on your Foodsmart Foodcard.

Your Foodsmart Foodcard will provide you with $50 a month for 12 months for the purchase of healthy foods, including fresh fruits and vegetables, at participating grocery stores across San Diego County. $50 will be added on the first of each month for 12 months. At the end of the 12 months, no additional funds will be added. All funds must be used by the end of the 12 months in the program. A list of the participating grocery stores and eligible healthy foods can be found above.

Your Foodsmart Foodcard works like any debit card. Simply present your Foodsmart Foodcard to the cashier at check out and the funds on your Foodsmart Foodcard will be used to pay for eligible foods, including fresh fruits and vegetables, up to $50 a month at participating grocery stores. If you don’t spend the full $50 in any given month, the unused funds will roll-over into the next month. Each month, for 12 months, $50 will be added to your Foodsmart Foodcard. If you have unspent funds from the previous month, the $50 will be added to any unspent balance that rolled over from the previous month. All funds must be used by the end of the 12 months in the program.

You can check your available Foodsmart Foodcard balance and transaction history by calling Foodsmart Support at (415) 800-2311.

You may use your benefits to purchase eligible foods at participating grocery stores across San Diego County.

You receive $50 a month each month for 12 months. Any unused funds will roll-over into the next month. All funds must be used by the end of the 12 months in the program.

You’re responsible for paying any remaining amount for eligible food items that exceed your available benefit balance. You are also responsible for paying for any non-eligible items.

Your card number is the 19-digit number located on the front of your Foodsmart Foodcard.

You can update your account information by calling Foodsmart Support at (415) 800-2311.

If your card isn’t working, first make sure it’s active. You can activate your Foodsmart Foodcard by calling  (844) 366-3487. 

Then, check to see that you have benefits available. You can call Foodsmart Support at (415) 800-2311 to check your available Foodsmart Foodcard balance.

If you requested a replacement card, you must use the new card sent to you in the mail. Your old card is deactivated once you activate the replacement. If you’re still having trouble, please call (415) 800-2311 to speak with Foodsmart Support.

If an item is not part of the eligible food list, then it will not be covered. If you have any questions or concerns, please call Foodsmart Support at (415) 800-2311 to speak with a representative who will be able to assist you.

If your Foodsmart Foodcard is lost, stolen, or damaged, you may request a replacement card by calling Foodsmart Support at (415) 800-2311. It may take up to 2-3 weeks for your new Foodsmart Foodcard to arrive.

Please call Foodsmart Support at (415) 800-2311 with any questions you may have about a previous transaction.

All products purchased are subject to the retailer’s return/exchange policies. If the item meets the retailer’s return requirements, the amount of your approved purchase will be added back to your Foodsmart Foodcard.

We value your privacy. Foodsmart will not rent, sell, or share your personal information with any other company without your consent. For more information, please call Foodsmart Support  at (415) 800-2311 for details on the Foodsmart Data Privacy Policy.

For questions about your Foodsmart Foodcard, please call (415) 800-2311.